# Applications

The brand in presentations, in print and on social media: the deck, the A4 report and the share card of werklist.com.

* Kind: brand
* Page: https://design.werklist.com/brand/applications
* Version: 2.1.2

## Rules

* A slide keeps a large title at the top and the content at the bottom, with open space between them.
* Slides are black on white and the cover is white on black. Color appears only when color is the subject.
* Reports print on A4. The logo sits on the cover and the back cover, and nowhere else.
* Paper stays white whatever theme the reader uses on screen.
* Each werklist.com page shares as a card with the page's own title in the reader's language.
* The share card carries the white logo at the top left and the title at the bottom left. Nothing else goes on it.

## Anatomy

* Slide: 1920 by 1080 px, printed to a PDF page of 1440 by 810 pt
* Safe area of a slide: 140 px from each edge
* Report page: A4, 595 by 842 pt, top margin 20 mm, side margins 16 mm
* Logo on a report: 57.15 by 14 pt, at the top left corner of the text frame
* Share card: 1200 by 630 px
* Ground of the share card: a navy gradient at 135 degrees through #090c16, #0c1b40, #123e8f
* Logo on the share card: white, 46 px tall, 72 px from the top and 88 px from the left
* Padding of the share card: 84 px top and bottom, 88 px at the sides

## Sizes

* Slide title: type 88 px, weight 700
* Slide lede: type 26 px, weight 400
* Running marks of a slide: type 16 px, weight 500, 72 px from the edge
* Share card title: type Satoshi 700, line height 1.12, 80 px up to 32 characters, 70 up to 54, 60 up to 78, 50 beyond